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Marking a chat sensitive flags a conversation that contains information worth handling with extra care — payment details, personal or health information, a legal matter, or anything else you would not want treated as routine. It is a flag on the conversation record, separate from its open/closed/snoozed status.

Mark a chat sensitive

  1. Open the conversation.
  2. Click the More (⋯) menu in the chat header — see Chat actions.
  3. Select Mark as sensitive.
To reverse it, open the same menu and select Mark as not sensitive.
If your team handles anything covered by internal privacy or compliance policy — a customer sharing a card number in chat, a health-related support request, a dispute headed toward legal review — flag it as sensitive as soon as you notice, not after the conversation is closed.
Both actions are also available through the Chat section of the API Reference as mark_as_sensitive and mark_as_not_sensitive endpoints — useful if you want to flag conversations matching a condition automatically from your own system, rather than relying on a teammate to do it manually.